Update from Sally Everton - Director
2nd December 2020
Visit Devon’s Director Sally Everton has been busy continuing to drive promotion of Devon as a county and keeping tourism industry up to date with everything that is happening nationally.
In recent months, Sally has been working on the following:
- Working with TSWRC re Visitor Intention Survey for Devon - analysing results for recovery plan
- Prepare and deliver seminar for Falmouth / Plymouth journalists students who want to get into travel and tourism writing (Via Andy Chatfield)
- Spotlight interview with Malcolm Bell - post half term and further Govt assistance required
- Various member discussions requesting assistance with guidance criteria and risk of further lockdown
- Heart FM Interview - re post halfterm and looking ahead for the industry across Devon going into 2021
- Attend Exeter Visitor Recovery Group meetings x 2 (fortnightly)
- KIT catch up with Jo Hake at GWR - update on marketing schedules
- Input on agenda and briefing paper for Nigel Huddelston MP working with the Devon and SWTA partners for meeting on Nov 12th
- Board Meeting - Visit Devon
- Attend Connections meeting with the partners - re general content needed and the project overview (ongoing for next 6 months)
- Meeting with RH and Amanda Lee re media schedules and campaign for Connections Project
- Parnership agreement for Connections - Visit Devon key partner for the campaign to deliver 80 % domestic marketing and 20% international. Input required delivered
- Attend meeting with Minister re recovery and our asks of Government needed for our businesses to survive
- Visit England Marketing webinar - Escape the Everyday at Home
- Attend HSWLEP working recovery Group meeting - x 2 (fortnightly)
- Submit images and film content for journlists road trip across Devon - Susan Calman for Channel 5
- Success with DMO Emergency Funding - meeting with Simon and William Smart at VE to discuss the conditions and evaluation
- Attend Visit England Marketing webinar - The New Normal
- Attend the NCTA virtual meetings - Sam Richardson
- Chase Manning Gottlieb for Datarama stats so I can close ESS evaluation report for our partners and VE - finally received on Friday 20th
- Attend Connections Partner marketing meeting
- Talk with Sojern for Visit Devon collabortation - free currently due to Covid. Pass over to Ignyte
- Panel discussion with the South West Business Council and Andrew Bailey bank of England on Tourism and impact with Covid
- Seminar discussion with Food Drink Devon, Devon Chamber of Commerce and their members (and many of ours) on Covid impact and recovery
- Source and submit images for Connections for Devon themes and experiences - WW2, ancestery and Dartmouth Mayflower connections
- Analyse and score 7 creative / media agencies for Connections project
- Prepare and submit EOI for Visit England Escape the Everyday marketing DMO Funding pot for between £75- £100K
- Attend first ever meeting Virtual) invite by SWBC with the Governor of the Bank of England with 25 other SW businesses re the challenges and opportunities and what is needed from the banks
- Meeting with DCC, AH and Liz Waugh on the reaction to Tier 2 and lobbying for support package for the hospitality sector - ongoing
- Spotlight interview with regards to Tier 2 and how it will affect the hopsitality sector
- Write a Risk Register for Visit Devon and submit to Rhys and Simon
- Accepted by Visit England to submit full application for DMO marketing Escape the Everyday - begin to source content and appendixes needed for the application
- Assist with content and film for D&C Police promotional film - submit