Event Highlights for Visit Britain’s latest events
20th May 2019
From delivering workshops, seminars and trade events targeting key influencers, to connecting UK tourism businesses with international trade buyers and showcasing Britain on home soil, here are some of the highlights from recent Visit Britain events.
ExploreGB 2019
ExploreGB, the flagship trade event was held in Harrogate from 8th-10th May 2019. The event brought together over 310 UK suppliers and 250 international buyers and 20 international media for two days of one to one appointments. The US and Canadian Tourism Advisory Councils also held Q&A sessions for suppliers on Wednesday 8th May. Over 25,000 meetings were held across two days, providing UK suppliers with the opportunity to meet and do business with buyers from 30 markets worldwide in one room. International buyers also experienced the best in Britain with educational trips around the country pre- or post-event.
ITB Berlin 2019
52 partners were hosted on the fully branded stand at ITB Berlin 2019, one of the world’s largest travel trade events, between 6th -10th March.
Attended by 160, 000 visitors including over 10,000 trade professionals, it provided a prime opportunity to meet and do business with influential international travel trade.
The event ran over five days with three days of 1-2-1 meetings with travel trade from over 180 countries. This was followed by opening for two days to the consumer market, promoting Britain to German visitors.
Showcasing Britain to Chinese buyers
At the ninth annual Destination Britain China event held in Guangzhou in November 2017, 75 Chinese buyers from 13 cities were welcomed to meet and do business with over 60 UK suppliers and travel trade. At the event the buyers and suppliers participated in 3,500 business meetings and learnt what makes Britain a great destination. The programme included pre-scheduled one-to-one meetings, a welcome reception, gala dinner and media activity
First ever trade workshop in Qatar
The team at Visit Britain worked hard to build knowledge of Britain among key influencers in 2013/14, by delivering workshops and seminars across our overseas network. This included the first ever trade workshop in Qatar, which reached 38 trade professionals and featured the announcement of the Electronic Visa Waiver scheme for the Gulf states of Oman, Kuwait, Qatar and the UAE. What’s more, through the seminars in the key growth market of India, they engaged with 385 companies and over 450 trade professionals across ten cities.
For more event highlights and to find out more about the recent events, click here.